Datacolor’s Newest ColorVision Innovations Showcased at Premier Digital Imaging Media Event, Introducing Press to Stunning Color Clarity

LAWRENCEVILLE, NJ – FEBRUARY 14, 2006 – Datacolor, the internationally known name in color technology, showcases the latest innovations in its award-winning ColorVision product line for superior digital imaging color at DigitalFocus®, February 25, 2006 at the Walt Disney World Dolphin Hotel in Orlando, FL from 7:00–10:00 PM. Attending press at this premier digital photo and imaging media showcase will have an opportunity to see the industry's most affordable spectroprecision RGB based printer profiler, ColorVision® PrintFIX PRO™, as well as ColorVision Spyder2 PRO™ with software that calibrates both digital projectors and monitors. They also will be introduced to ColorVision Spyder2express™ the most recent addition to this award-winning family of products, providing digital imaging enthusiasts the ability to create studio-quality images on screen.

Precise Printer Profiling Goes RGB

An estimated 7.7 billion digital images were printed in 20051 – a number expected to grow, fueled by the quality and quantity of inkjet and laser printers on the market. Journalists can get an in-depth look at the ground-breaking ColorVision PrintFIX PRO –the most affordable handheld RGB printer profiling solution for precise RGB color in this booming in-house printing market. A wide range of photographers and digital imaging specialists now can be assured of an easy, accurate color output with inkjet, dye-sub, thermal, chemical and laser printers. PrintFIX PRO comes with stand-alone software for enhanced flexibility. Its spectro technology enables support of a wide range of media, especially third party fine art papers, third party inks, Click Here For PrintFIX PRO Images and an unlimited range of RGB-driven printers.

Dynamic Digital Display, Monitor To Projector

Top market research firms for projection and display technologies are forecasting that the $12 billion worldwide projections market will grow significantly, with front projector sales alone rising from the 3.1 million units sold in 2004 to as many as 12.9 million units in 2009.2

DigitalFocus media can explore an innovative color technology solution that meets the display needs of digital imaging and photographic professionals working with the burgeoning medium of digital projectors – ColorVision Spyder2 PRO. Its award-winning calibration hardware and software delivers precise tools for adjusting calibration parameters to a common standard. V2.0, the most recent software now calibrates digital front projectors as well as CRT, LCD and laptop monitors.

Experts agree: the number one tip for great prints is a calibrated monitor. Press attendees at the Feb 25 event may also explore ColorVision Spyder2express. The newly launched product offers digital enthusiasts, home users and graphic designers the ability to create studio-quality images on screen. Mac and Windows compatible, the inventive Spyder2express ensures accurate, reliable and consistent color – day-to-day and image-to-image. It produces a wide range of dynamic colors with exceptional flesh tones, welldefined shadows and realistic highlights. The intuitive wizard-b graphical user interface offers users a few simple steps to calibra and profile their monitors. Adobe® Photoshop® Album Starter Edition – which fixes common flaws like "Red-Eye" and is great for arranging, sorting, and printing your digital images – comes bundled with the new Spyder2express without charge.

Billed as the biggest annual technology digital imaging media event in the country, DigitalFocus draws top business journalists, trade publication writers and media analysts in the digital imaging arena. (Pre-registration required at: It is held on the eve of the Photo Marketing Association (PMA) International Convention and annual Tradeshow, essentially serving as the Media Showcase for this important industry event that runs from February 26 – March 1 at the Orange County Convention Center –West Building in Orlando Florida USA.

DigitalFocus 2006 provides the perfect media venue for C products that continue to build on the same Spyder2 technology that has received accolades from prestigious digital technology editors and magazines worldwide. In the digital color management category alone, Spyder2 has captured exceptionally high rankings: 4.5 out of five mice for Apple operating systems in olorVision SVM Mac-France, MacWorld-USA and the United Kingdom; The Best of Monitor Calibration Systems in Chasseur d' images- France and InfoWeek Testsiger-Switzerland; Worldwide Editors Choice Awards in PC Tipp- Switzerland, PC Photo and American Photo- USA; and Reader's Choice (professional) Awards in Photo Processing and Imaging- USA. PC Go- Germany cited the Spyder2 as the Best Performance winner in 2005 and FHM- UK gave Best of Hardware.

"We are in the business of applying our trademark solutions for color excellence as the market evolves across digital imaging media. Spyder2 has solidified its position as the most recognized brand name in color calibration in the world as we continue to support the current 'golden age' of digital imaging with our latest products," confirms Datacolor Vice President Brian Levey.

About Datacolor

Because color matters, leading businesses, creative professionals and consumers worldwide choose Datacolor's innovative technology solutions to consistently achieve the right color. A Swiss-held company, Datacolor's strong worldwide presence encompasses global manufacturing, operational facilities, and sales and support offices. ColorVision, the digital imaging unit of Datacolor, provides affordable, easy-to-use digital color control products to creative professionals, photographers, corporate customers and consumers around the world.

Journalists & Analysts

All DigitalFocus journalists and analysts – including those attending PMA 2006 in Orlando, February 26 through March 1 – are invited to stop by the ColorVision by Datacolor display (pre-registration required at: at the Walt Disney World Dolphin Hotel.

For editorial questions, please contact: Charlé-John Cafiero, CJC Strategists, (212) 674-0848.