Datacolor Introduces Wedding & Portrait Photographers to All-New ColorVision Portfolio of Products For Picture-Perfect Color At Industry’s Largest Trade Show

Datacolor Introduces Wedding & Portrait Photographers to All-New ColorVision Portfolio of Products For Picture-Perfect Color At Industry's Largest Trade Show–Evolution in Iconic Spyder2 Technology For Sophisticated Color Reproduction Throughout Digital Creative Chain On Display at WPPI in Las Vegas

LAWRENCEVILLE, NJ –March 29, 2006 – Datacolor, an internationally known name in color technology, introduces the next generation ColorVision product line at the Wedding & Portrait Photographers International (WPPI) Trade Show, April 7 – 12, 2006. On display in Booth 643 at The Paris in Las Vegas: Spyder2express™, Spyder2 Suite™, Spyder2PRO™ and PrintFIX PRO™. This allnew product line represents the next evolution in the world's most recognizable and honored brand in color calibration technology, the award-winning Spyder2. WPPI, which has grown to be the largest trade show and convention in professional photography, provides the perfect venue to introduce the industry to the latest ColorVision innovations. For Newest Products Chart, Complete With Features And Benefits, Please Click Here "Today's users are extremely sophisticated in evaluating and buying products for their digital creative chain. They want a high level of image accuracy delivered seamlessly and affordably, without the hassle of becoming color 'scientists' and without breaking the bank. We developed the next generation in Spyder technology, which basically created the color calibration category, into a portfolio of products for these users– and the retailers who serve them – with our trademark ease, quality, and breakthrough price points," Datacolor Vice President Brian Levey explains. As the digital imaging market continues to grow and mature, color quality – and, in fact, all the visual nuances that comprise a quality image – have become the best indicators of what products are acceptable. Monitors, printers and projectors must reproduce what the camera lens captures in tone, balance, shadow and highlight. Each offering leverages Spyder2's trademark trifecta of benefits – accuracy, ease of use, and affordability – to support an evolving digital imaging market.

Show Images Like The Pros: The Dynamic Colors of Studio-Quality Display

Spyder2express, "Quick, easy, accurate monitor calibration" offers digital imaging enthusiasts and graphic users studioquality images onscreen Both Mac and Windows compatible, it calibrates CRT, LCD, or laptop monitors to the industry standard for accurate and consistent color. Sophisticated (algorithms that work behind the scenes) programming automatically reproduces exceptional visual nuances – including gray balance and tonal responses.

As a result, Spyder2express produces a wide range of dynamic colors with exceptional flesh tones, welldefined shadows and realistic highlights. Easy to install and easy-to-use, this entry-level color calibration product features an intuitive wizard driven software program and graphical user interface. Users have only a few simple steps to calibrate and profile their monitors; so even novices save time, ink and paper by printing photos right the first time with less trial and error. Click here for Spyder2express full news release: Start-to-Finish Quality: Tools That Exceed Sophisticated Standards Spyder2 Suite, "Monitor calibration and Printer profiling for the Advanced User" with the trademarked 'Digital Darkroom in a Box'™, offers a complete package for start-to-finish quality results on the monitor and in print — Designed to meet the demands of even the most passionate and skilled user, Spyder2 Suite offers a powerful combination of calibration and profiling tools at a breakthrough price. It delivers the extremely accurate onscreen color capabilities of Spyder2express, including sophisticated gray balance and tonal response algorithms that are essential for optimal imaging on LCD screens. Plus, Spyder2Suite offers advanced functionality to create, compare and contrast extremely fine levels of RGB-based calibration. The all-new ColorVision package also features PrintFIX PLUS™– the industry's first software-only printer profiling tool for fast, precise results without a third party scanner

The Professional's Choice In Multimedia Display: On Monitors, Projectors & In Print Spyder2PRO, "The Professional's Choice for Monitor Calibration" is the latest software and hardware package developed to fill the growing need to display great work across digital media –on a monitor or projector or in print–Targeted to the demanding designer, photographer and digital professional, ColorVision Spyder2PRO™ V2.2 calibrates the color in digital projectors as well as for CRT, LCD and laptop displays. It offers such advanced functionality as an exclusive Ambient PreciseLight™ function; sophisticated gray balance and tonal response algorithms for exceptional smooth gradient steps and neutral grays, even on LCD screens; V2.2 software calibrates digital projectors as well as CRT, LCD and laptop monitors; and the exclusive all-new PrintFIX PLUS™ offers exceptional color outcome for RGB-based printers. This is the industry's first software-only profiling tool for fast, precise results – without a third party scanner.

Spectro Technology For Professional Profiling: Gallery-quality Affordability in RGB Workflow
The revolutionary PrintFIX PRO ensures exceptional color, for professional gallery-quality prints with the industry's most affordable spectroprecision RGB-based printer profiling tools This all-new addition to the ColorVision line is a handheld spectrocolorimeter developed for discerning photographic professionals as well as graphic designers and digital imaging specialists. It is designed to deliver an easy, accurate color output within the RGB workflow for inkjet, dyesub, thermal, chemical and laser printers. PrintFIX PRO comes with stand-alone software for enhanced flexibility. Spectro technology enables support of a wide range of media, especially third party fine art papers, third party inks, and an unlimited range of RGB-driven printers.

Color Consistency, Capture to Presentation to Print
For those serious about prints, the ColorVision PrintFIX PRO Suite is bundled with Spyder2PRO™ PrintFIX PRO Suite gives creative professionals the assurance of complete color quality, print to presentation and is designed as an integrated hardware/software solution for photographers.

About Datacolor
Because color matters, leading businesses, creative professionals, and consumers worldwide choose Datacolor's innovative technology solutions to consistently achieve the right color. Datacolor's ColorVision technology provides affordable, easy-to-use digital color control products for creative experts, photographers, corporate customers and consumers everywhere. A Swiss-held company, Datacolor's strong worldwide presence encompasses global manufacturing and operational facilities with an international strategic network of sales and support offices. For more information, visit www.colorvision.com