Datacolor Match Pigment 2.2 and 45G showcased at booth #1317  


Lawrenceville, NJ and American Coatings Show (Booth #1317) – March 1, 2012 – Datacolor®, a global leader in color management solutions, today announced its participation at the American Coatings Show taking place in Indianapolis, IN from May 8-10, 2012. At the show, Datacolor will be showcasing its latest offerings of color calibration solutions including Match Pigment 2.2, an upgraded version of the intelligent color matching software that improves recipe prediction accuracy by up to 80% right-first-time using Datacolor’s SmartMatch technology, and the 45G, a high accuracy handheld spectrophotometer with integrated gloss measurement.


Using an exclusive new technology known as SmartMatch, Datacolor Match Pigment 2.2 adapts future recipes to deliver more accurate first shot matches. SmartMatch automatically compensates for differences between a colorant’s actual and predicted behavior in a pigment mix applied to a specific substrate. Match Pigment 2.2 also introduces a unique patented method for accurate color matching of pigmented wood stains, offers flexible color correction options, and improved data management.


Datacolor 45G excels in color appearance evaluation of painted surfaces, plastic parts, package prints, automotive parts, commercial furniture and other manufactured goods. Measurements made with the 45G capture the effect of base color, gloss and texture on overall visual appearance. Automotive interior components, with varying texture and finish, each manufactured by different vendors need to visually match. Datacolor 45G enables quality control of multiple components to a close numerical tolerance in order to achieve an overall match in color appearance.


For more information about 45G and its applications visit To schedule a press meeting and demonstration of 45G at American Coatings Show, please contact