As part of the company’s strategy, Datacolor expands its direct sales and service organization in Italy. From April 2015 onwards, Datacolor will directly run the entire sales and service business. The company thanks its Italian Agent URAI for the successful co-operation in the last 35 years. Both companies will work closely together to assure Datacolor’s customers continue to receive a first class service and support without disruption.

“The expansion of the direct business activities in important growth markets such as Italy, will allow Datacolor to provide customers from the paint, coatings and plastics industry with the best possible access to its unique color management solutions and services,” said Albert Busch, CEO, Datacolor.

About Datacolor

Datacolor, a global leader in color management solutions, provides software, instruments and services to assure accurate color of materials, products and images. The world’s leading brands, manufacturers and creative professionals have used Datacolor’s innovative solutions to consistently achieve the right color for more than 40 years.

The company provides sales, service and support in over 65 countries throughout Europe, the Americas and Asia. Industries served include textile and apparel, paint and coatings, automotive, plastics, photography and videography. For more information visit www.datacolor.com.