Delivering Confidence in Color Lifecycle Management (2019 AATCC International Conference)
Keeping up with current market trends is not easy. Color is the #1 reason why consumers make a purchase, however, developing and managing color throughout the supply chain can cost you big, in both money and time. Brands and mills are struggling to balance between their bottom lines and quality. But what if you could not only keep up with the modern market trends, but thrive?
In this talk, Datacolor's Todd Lee shares the vision on how to ramp-up productivity and efficiency throughout the entire color lifecycle. By gaining visibility into suppliers’ processes, choosing the right mills for the right job, and shifting decision making to manufacturers, companies can benefit from both cost and time reductions spent on color development.