Jose Jeuland

José Jeuland is a visionary from Brittany, France, whose remarkable journey has taken him from the quiet countryside to the forefront of photography and visual storytelling. Today, he is the founder and creative director of COCO Creative Studio, a leading creative agency based in the dynamic city of Singapore.

Guided by creativity, ambition, and endurance, José’s early life in rural France fostered a deep appreciation for nature, exploration, and adventure. His energetic spirit and love for sports led him to become a professional triathlete by the age of 25. It was during his travels as an athlete that he discovered his true passion for photography.

What began with a modest digital camera evolved into a self-taught, full-fledged career in visual storytelling. With a relentless drive to learn and an intuitive eye for detail, José’s work quickly gained recognition. His unique talent for capturing authentic, emotional moments is especially evident in his portrait, street, travel, and documentary photography.

His compelling exhibitions, such as Haenyeo and Longevity Okinawa, received critical acclaim when showcased at The Fullerton Hotel in Singapore. His work has also been featured in international publications including National Geographic, further cementing his place in the global photography scene.

In 2018, José founded COCO Creative Studio — a multidisciplinary creative hub specializing in commercial photography, videography, CGI, and 3D animation. Under his leadership, the studio has earned the trust of prominent brands and institutions, known for blending artistic vision with technical excellence across advertising, corporate, and editorial projects.

Expanding his creative pursuits, José also launched ZAZYLAND, a lifestyle brand that reflects his passion for craftsmanship and branding. Through it, he introduced Mystique Gin, a premium craft gin distilled in the UK and distributed from Singapore. With a refined identity, a globally inspired recipe, and a sophisticated brand story, Mystique Gin embodies José’s love for elegance, mystery, and wanderlust.

Looking ahead, José is preparing to open a new COCO Creative Studio branch in Paris. His entrepreneurial spirit, dedication to innovation, and commitment to storytelling continue to shape the future of commercial imagery and creative branding—solidifying his legacy as both an artist and a trailblazing entrepreneur.

Which visual mediums do you use?

I work extensively with both photography and videography. These two mediums complement each other beautifully and allow me to tell stories in different ways. Whether it’s through a single powerful image or a dynamic video sequence. Depending on the project, I often combine both to create a more immersive and emotionally engaging narrative that resonates with the audience.

How did you get started in this?

My journey into the visual arts was a gradual evolution. I’ve always had a deep fascination with storytelling, creativity, and visuals. What started as a passion. Capturing moments during my travels and athletic career, eventually turned into a professional calling. I was curious about how light, perspective, and emotion could be conveyed through an image, and that curiosity led me to explore photography and videography more seriously. Over time, I honed my skills, built a portfolio, and turned my passion into a career.

Do you have a particular area of interest or genre you’re drawn to?

Absolutely. I have a strong affinity for both documentary and commercial work. I enjoy the raw, unscripted nature of documentary photography, where real stories unfold in front of the lens. At the same time, I love the precision and creative direction involved in commercial work, bringing a brand’s vision to life with impactful visuals. These two genres might seem different, but they both challenge me in unique ways and allow me to grow creatively.

What Datacolor color management tools are in your work bag/workspace and why?

At COCO Creative Studio, color accuracy is a top priority. We use Datacolor tools, particularly for monitor calibration, to ensure that what we see on screen is true to life. From pre-production to post-processing, these tools help us maintain consistency and deliver visuals that meet the highest quality standards, whether for print, web, or video.

Why is accurate color important within your workflow?

Accurate color is absolutely vital, especially in commercial work. Whether it’s a fashion brand, product shoot, or a corporate campaign, the final visuals must reflect brand guidelines and present products exactly as they are in real life. Slight color discrepancies can lead to misunderstandings or misrepresentation, so having control over color ensures both client satisfaction and artistic integrity.

Who and/or what inspires you most?

I find inspiration in many places, from classic photography books and editorial magazines to cinema and everyday moments. I’m particularly drawn to how light, mood, and composition are used in film and photography to evoke emotion. I’m constantly studying visual language, how certain angles, tones, or frames can shift a viewer’s perception or make a message more powerful. That daily exposure to great visual work pushes me to refine my own.

What was the key factor that made you decide to use color management?

The decision came from a need for reliability and consistency. I wanted to be confident that the final output, whether viewed online, in print, or on a client’s monitor, would match what I originally envisioned. Color management gave me that control. It’s about trust, not just in the tools but in the process, knowing that what I deliver is precisely what I intended.

What’s your biggest challenge at work these days?

The creative execution is something I enjoy and have mastered over time. The real challenge now lies in scaling the business, managing a growing team, balancing multiple projects at once, and staying innovative in a fast-paced industry. It’s about continuing to grow without compromising on quality or creativity.

What’s your objective when you create something?

My main goal is to create work that’s not only visually compelling but also meaningful and effective. It has to serve the client’s purpose, engage the audience, and carry an emotional or visual impact. I strive to find that sweet spot between artistic expression and strategic intent so that the result performs both creatively and commercially.

Best bit of advice you ever got?

Do what you love and do it consistently. Passion and persistence make all the difference, especially in creative fields.

Do you have a fun fact you want to share about yourself?

Before I became a visual artist, I was a professional triathlete. So staying active is still a big part of my lifestyle. Also, I shoot almost every single day. Whether it’s for a project or personal exploration. Working with people, learning their stories, and capturing moments is something I never tire of.

What is your Color Management Tip?

Get it right from the beginning. Investing in accurate color from the start saves time, avoids costly corrections, and ensures your visuals look their best across all platforms. It’s a small step that makes a big difference.

My go-to color management tools

LightColor Meter

For exposure and color temperature measurement
in photography and videography

SpyderPro

Advanced color calibration for your editing monitor

Spyder Checkr Photo

Correct colors from the start of every shoot.

“… having control over color ensures both client satisfaction and artistic integrity.”

– Jose Jeuland