American Colors successfully navigates globalization challenges

Education equals success

American Colors has been working with Datacolor for more than two decades. Technology has changed a lot since that partnership began, but Datacolor’s team of experts has adapted with the industry and has always been there for support and advice.

This support is essential for a company like American Colors, which often acts as a consultant and educator for their customers. Attending Datacolor training has helped the American Colors team navigate the color development landscape according to each customers’ specific requirements and workflows. It is not only about using the instruments and software properly. Training goes deeper into the “why” and “how” of color management, so the American Colors team is well equipped to answer any color-related questions in the most helpful way possible.

Shortening time to market

Twenty years ago, developing custom colors would mean receiving physical color targets in the mail, then matching, developing and sending samples back for approval. With production time shrinking and markets expanding outside of a company’s home country, this process is no longer efficient.

Thanks to Datacolor, the American Colors team can share data digitally between offices in China and the United States. This digital communication speeds up the development process and eliminates the risks of physical samples getting lost during shipping.

Datacolor Match Pigment is used in all American Colors facilities to help accurately and efficiently match colors. It is a critical piece in the color development cycle and enables the company to meet and exceed the expectations of its customers, delivering results in a timely manner without sacrificing quality and precision.

Faster learning = zero downtime

Success depends on many factors and being able to operate the equipment properly is one of them. Datacolor’s software interface is user-friendly and simplifies the process of color development for American Colors. New team members get on board with software quickly to enable an uninterrupted color development process. Speed is critical for American Colors, and yet another reason the company has relied on Datacolor for decades.

Globalization brings even more challenges with more and more products being manufactured in different locations under different conditions. Regardless of industry, no matter how simple or sophisticated the opportunity, American Colors always meet their customers’ expectations. Datacolor software and systems are at the heart of their business, enabling success for all applications—from the simplest the most sophisticated.